EXTERIOR

AERODYNAMIC

  • All that honesty helped carve the lowest drag coefficient of any truck in its class.* Ram's mirrors alone represent an entire chapter of exhaustive aerodynamic research and testing. The bold hood bulge ends in a cowling at the windshield, covering the wipers and protecting them from drag. Windshield side mouldings channel rain water onto the roof instead of side windows where it can interfere with visibility.
  • The shape of the leading edge of the windshield frame was fine-tuned to minimize wind noise. We even tuned the tailgate for improved aerodynamics. Joints were made sound, seals tight, and airflow resourceful – all contributing to fuel economy and one of the most efficient Noise, Vibration and Harshness control systems ever built.

*Based on 2009 Automotive News full-sized pickup segmentation

WHEEL STYLES

Even coated with mud, these rims turn heads. And head turning 20-inchers will stop traffic. Chrome-clad or steel, 20- or 17-inch, you'll roll with Dodge Ram quality, reliability and style.

BOLD EXTERIOR DESIGN

  • Friends will look at you differently. Maybe it's admiration. Or envy. Whatever. You'll get used to it. Rather, it's the rich harvest of a three-year design and engineering deep-dive into what a truck should be, and what a truck has never been. Look for yourself. Start at the aggressively aerodynamic forward-leaning grille – a design loaded with Ram heritage. Gape at the bold hood bulge. Chew on the wraparound chrome rear bumper with available integrated four-inch dual exhaust tips. Top it all off with the fact that Ram is also available in a full Crew 1500. Yeah, we built more than a new truck here. We built a case for full-blown truck envy.

AVAILABLE DUAL EXHAUST WITH CHROME EXHAUST TIPS

  • Another industry first* gets unanimous approval from red-blooded truck enthusiasts: Dual four-inch chrome exhaust tips built in to the super tough wraparound rear bumper.

*Based on 2009 Automotive News full-sized pickup segmentation

RAMBOX™ CARGO MANAGEMENT SYSTEM

What's better than a weatherproof lockable lighted storage bin integrated into the bed rail∞ Two of 'em, for starters – one on each side. Both have Best-In-Class* room for whatever you want to take on the road. And because RamBox is waterproof, your power tools stay dry and secure. Chilling 120 cans of your favourite beverage is as easy as dumping a bucket of ice. And that's one side of RamBox! Pull the drain plug to empty the water when you're done. Good to go.

We didn't stop there. The RamBox system comes with built-in cargo rails and tie-down cleats to secure unwieldy items. You'll also find plenty of uses for the multiposition bed divider that doubles as a bed extender. This innovative storage system comes complete with top rail covers for great looks and long-term durability.

*Based on 2009 Automotive News full-sized pickup segmentation

INTEGRATED BED DIVIDER/EXTENDER

  • Ram's exclusive integrated bed divider included with RamBox locks into multiple positions inside the cargo bed. With the tailgate down, it folds out to become the bed extender.

INTEGRATED CARGO TIE-DOWNS

  • Secure your cargo for the long haul. Ram's available RamBox includes a cargo rail system with cleats that allow you flexibility and strength.

BEDS AND CABS

  • The 2010 Dodge Ram 1500 is built to satisfy. The Ram Crew 1500, which boasts full-size rear doors and cavernous rear passenger room for three adults.
  • The 1.7 m (5' 7”) Ram Crew 1500 bed is available with the game-changing RamBox cargo management system.
  • The RamBox system comes with two 1219-millimetre (4-foot) long lockable weatherproof storage compartments, one in each bed rail, as well as a cargo rail system with adjustable tie-down cleats and a multiposition bed divider that doubles as a bed extender. You won't find this innovation on any truck but Ram 1500.
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*Starting At Price represents the Manufacturer's Suggested Retail Price (MSRP) minus current Factory to Dealer Discounts which allow the dealer to sell for less. Retailers are free to set individual prices. Factory to Dealer discounts may vary from time to time and may vary considerably by model, trim and engine option selected.

Price for base models. Vehicles shown may be an up-graded model. Taxes, freight ($1,200-$1,400), insurance, registration, license, retailer admin fees and new tire duties (in Quebec) not included. For further pricing information, see your retailer or visit Build and Price. Retailers may sell for less.

**Transport Canada test methods used. Your actual fuel consumption may vary.